Here is a great new take on Doc Edgerton’s iconic images — check out this phenomenal new car ad by BMW/Canada.
As the Edgerton Digital Collection website archivist, I like to monitor what links are being made to our site from other locations. Imagine my delight at viewing this YouTube video that I found through Matthew Panzarino’s technology blog that linked to our site. So far Panzarino — news and Apple editor of TNW (The Next Web) — is the only blogger, among the many who have commented on this ad, to have highlighted the clear connection to Doc Edgerton’s work. Thanks, Matthew!